Toronto School of Communication

Oct/20

"We are living at a time of revolutionary change in communications and information technology." (Gibson)

We started with images to communicate with one another and as our society developed so did our ways of communication, I strongly agree with Marshall McLuhan theory on the three basic technological innovation: the alphabet, movable type, and electric media. These innovation were the first of the many future innovation of communication such as radio, telephone, internet, e-mail, fax and computers.
I could not imagine a world without technological communication with one another, as a society we were use to writing letters to one another or having more human contact as a way of communication, but when the internet was invented we became dependent on the internet, believing that everything could be done with a touch of a click.
I do believe that we are living in the time of revolutionary change in communication, we are becoming more dependent on the world of technology so as a result of this we are forced to invent new forms of way of communication with one another. For example; we use to use the telephone to talk, then we use the cellphone to communicate while in public, now we are using the internet to communicate with one another through the keyboard and now we have the option of video camera through the internet or internet through our cellphone.
We considered the three basic of technological innovation to be history, while the future could consider the internet to be history.
Can we still improve our ways of communication? or is this the end?



Twyla Gibson, "Toronto School of Communication" 2000 "http://www.utoronto.ca/mcluhan/tsc_mcluhan_basic_innovations.htm" 20 October 2007